Change Brings Web 2.0 to the Whitehouse

Posted by on January 21, 2009

The Obama administration is marked by a promise of Change. That Change starts with the new Just like his campaign strategies, Obama is incorporating Web 2.0 into how business will be conducted in the White House. Macon Phillips, the newly appointed Director of New Media for the White House, is steering in a whole new direction, one that centers around, and puts citizens first.

According to Phillips’ blog, their initial new media efforts will center around three priorities: communication, transparency, and participation, which will be conducted through Web 2.0 strategies.

Lines of communication are being opened through blogs, and government business will be made public for Americans to review.

“Citizen participation will be a priority for the Administration, and the internet will play an important role in that. One significant addition to reflects a campaign promise from the President: we will publish all non-emergency legislation to the website for five days, and allow the public to review and comment before the President signs it.”

This citizencentric methodology shows a movement towards what this government was fundamentally created for…. a goverment of the people, by the people, for the people.

This Change is off to a promising start…….


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